Business Strategist: Drive the quality and completeness of your marketing data across all your sales channels.
Marketing Team:
Centralise, enrich and distribute your product information to reduce time-to-market, improve conversion, boost SEO/GEO and ensure omni-channel consistency across all your channels.
Your strategic business & marketing challenges
Unmanaged product data
- Scattered data (ERP systems, Excel files, suppliers, shared drives), duplicates and conflicting versions
- Incomplete or inconsistent attributes, outdated media assets
- No single source of truth or unified master data repository
Reduce enrichment costs to invest more in acquisition and conversion
- High production costs (data collection, cleansing, enrichment, visuals, validations)
- Too many manual tasks and rework (errors, changes, back-and-forth)
- Marketing resources tied up in operational work instead of revenue-generating activities (campaigns, content, CRO, SEO, GEO)
- Difficulty producing at scale as the catalogue, variants and requirements grow
Omnichannel and international: the challenge of scaling growth
- Different requirements per channel (website, marketplaces, partners, print)
- Scaling up (catalogue / countries / channels) impacts lead times and quality
- Manual mapping and formatting lead to errors, delays, and inconsistencies
- Unstructured localisation/translations result in loss of market control
A single platform to industrialise your product and marketing content and boost your revenue
Consolidate attributes, marketing benefits, media (images, documents), regulatory information, and commercial data into a single repository. Say goodbye to multiple versions and discrepancies between teams and channels.
Standardise your product sheet templates, automate enrichment, and reduce rework with quality rules. Produce faster, at a constant or growing volume (catalogue, variants, channels), without overloading your marketing resources.
Create comprehensive product sheets: titles, descriptions, filterable attributes, cross-sell, media, FAQs. Enhance perceived quality, discoverability (SEO, GEO), and conversion with consistent, rich information.
Create comprehensive product sheets including titles, descriptions, filterable attributes, cross-sell suggestions, media, and FAQs. Improve perceived quality, discoverability (SEO, GEO), and conversion with consistent, rich information.
Tailor content to the requirements of each channel (formats, attributes, languages) and publish from a single point. Reduce mapping errors, increase responsiveness, and ensure brand consistency across all touchpoints.
How MaPS System helps you on a daily basis?
Catalogue updates, attribute additions, visual changes, corrections… MaPS System allows you to apply bulk modifications, reuse content, and avoid manual re-entry. The result: fewer micro-tasks and more time for high-impact marketing activities.
Each team works within a clear framework: who completes, who checks, who approves, and who publishes. MaPS System centralises exchanges and comments directly on the data, reducing back-and-forths and information loss.
Quickly see what’s holding things up: incomplete product sheets, content awaiting approval, products missing media, missing attributes by range, delays by channel/country. This makes daily decision-making and prioritisation easier, in a marketing “backlog” mode.
Quickly identify what’s causing delays: incomplete product sheets, content awaiting approval, products missing media, missing attributes by range, or delays by channel/country. This simplifies daily decision-making and prioritisation in a marketing “backlog” mode.
You establish content templates by category, brand, or market, specifying expected fields, page structure, and levels of detail. Teams can then produce content faster and more accurately, while retaining control over storytelling and differentiation.
Every modification is tracked: who changed what, when, and why. You can compare versions, roll back if necessary, and prevent publishing errors. This is particularly useful in multi-team and multi-market environments.
What Marketing Teams observe with MaPS System:
Supplier content delivery time: Time between requesting content and receiving a usable product sheet (attributes + media + documents).*
Completeness & e-commerce quality score of product sheets: Percentage of sheets complete on key attributes (SEO, filters, variants, benefits, media) + rate of detected/corrected anomalies.
Compliance & delisting risk (certificates, standards, AGEC law, marketplace requirements): % of products with required proof/documentation + rate of rejections/blockages on channels (marketplaces/partners) due to data issues.
Marketing time-to-market: Time between “go marketing” (launch/pre-order/promo) and actual publication across channels (website + marketplaces + countries).
Customer autonomy & service quality via chatbot: % of customer requests resolved independently via chatbot thanks to up-to-date product data in the PIM. Example: up to 70% of requests managed autonomously with a chatbot connected to the PIM.
MaPS System’s PIM & DAM solution has transformed our product information management, easily integrating data from over 1,000 brands
Isabelle Sarrazin – CEO & Co-founder
Our offer for you:
MaPS System brings together the best of MDM, PIM, and DAM solutions in a best-of-suite approach, enabling you to address all your data management challenges. Whatever your priority, you benefit from a modular solution that adapts perfectly to your specific needs.
Co-building your growth
Transform your data into a performance lever.
Thanks to our expertise, our scalable platform, and our commitment to providing bespoke solutions, we support you at every stage to ensure your data management sustainably drives your success.
Your data. Your way. Your growth.
Ready for the next step?

